Market Research Reports: MR41-43
MS. Oxfam APL/2/2/15
Bodleian Libraries, University of Oxford
Description
From Bodleian Archives & Manuscripts
This is an extract only. For more information, see the catalogue record in Bodleian Archives & Manuscripts.
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Title
Market Research Reports: MR41-43
Shelfmark
MS. Oxfam APL/2/2/15
Summary
Comprises:
Folder 1: MR41 'Report on Qualitative Research into Basic Rights and Sustainable Livelihoods' and 'Presentation of Findings of Qualitative Research into Basic Rights and Sustainable Livelihoods Campaign' by Focus on Research, May 1994
Folder 2: MR42 'Project Granite. Research Findings on Project Guarantee Fund Concept. Presentation', relating to an initiative to encourage regular giving by high-value donors, by Michael Herbert Associates, Jul 1994
Folder 3: MR43, comprises:
'Project Bloom. Qualitative Research Findings on New Covenant Scheme. Presentation' by Michael Herbert Associates, Mar 1994
'Project Bloom. Report of qualitative research findings on new convenant product concept' by Michael Herbert Associates, Apr 1994
'Deep End', comprising correspondence relating to Project Bloom and a proposed mailing relating to covenants, known as 'Deep End', 1993-1994
Date
1993-Jul 1994
Language
English
Physical extent
1 box (3 folders)
View full record in Bodleian Archives & Manuscripts
Collection contents
Records produced by Oxfam's appeals and fundraising function
Appeals and Fundraising Policy
Market Research
Market Research Reports: MR41-43
