Market Research Reports: MR7-9
MS. Oxfam APL/2/2/5
Bodleian Libraries, University of Oxford
Description
From Bodleian Archives & Manuscripts
This is an extract only. For more information, see the catalogue record in Bodleian Archives & Manuscripts.
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Title
Market Research Reports: MR7-9
Shelfmark
MS. Oxfam APL/2/2/5
Summary
Folder 1: MR7, comprising
'Project: Eden. Research Proposal for Sharerplan Development Project', by Michael Herbert Associates, Apr 1991
'Project Eden. Presentation Charts of Qualitative Research Findings' by Michael Herbert Associates, Jun 1991
'Project Eden. Report on Qualitative Research into Sharerplan' by Michael Herbert Associates, Jul 1991
Folder 2: MR8 'Qualitative Research to Identify Motivating Strategies for Oxfam's Communications', Feb 1989 and 'Notes to accompany a verbal presentation of findings on 6th March 1989', n.d. [c.1989], both by The Research Business, with related correspondence, Nov 1991
Folder 3: MR9, comprising:
'Research Proposal. A Communications Evaluation of Oxfam's Jubilee Logo/Strapline' by Winstanley Douglas and Partners Ltd., n.d. [c.1989]
'Revised Research Proposal. A Communications Evaluation of Oxfam's Jubilee Logo/Strapline' by Winstanley Douglas and Partners Ltd., Oct 1989
'Presentation Charts Research Findings Concerning Oxfam's Jubilee Logo/Strapline' by Winstanley Douglas and Partners Ltd., Nov 1989
'Research Findings Concerning Oxfam's Jubilee Logo/Strapline' by Winstanley Douglas and Partners Ltd., Feb 1990
'Oxfam Logo/Symbol Part I', Jul 1990, and 'Management Horizons Report on the Fitch Design and the New Design. Positives and Negatives, Proposed Solutions', n.d. [c.1990]
Date
Feb 1989-Nov 1991 and n.d. [1989, 1990]
Language
English
Physical extent
1 box (3 folders)
View full record in Bodleian Archives & Manuscripts
Collection contents
Records produced by Oxfam's appeals and fundraising function
Appeals and Fundraising Policy
Market Research
Market Research Reports: MR7-9
