Market Research Reports: AP72-75
MS. Oxfam APL/2/2/35
Bodleian Libraries, University of Oxford
Description
From Bodleian Archives & Manuscripts
This is an extract only. For more information, see the catalogue record in Bodleian Archives & Manuscripts.
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Title
Market Research Reports: AP72-75
Shelfmark
MS. Oxfam APL/2/2/35
Summary
Comprises:
Folder 1: AP72 'Oxfam. Television - The Issues' by WWAV Rapp Collins, Mar 1997
Folder 2: AP73 'Customer Profile Analysis for Oxfam Pen Activity Responders' and 'Customer Profile Analysis for Oxfam 96 and 97 £2/Month DD and MS Responders' by Anni White for NDL International, both Jun 1997
Folder 3: AP74 'Oxfam Research. Cash Giving - Project Wedge (Phase I and II), Regular Giving - Project Day (Phase I) Report and Management Summary' by WWAV Account Planning, Aug 1997
Folder 4: AP75 'Charity Survey October 1997' by The Gallup Organization
Date
Mar-Oct 1997
Language
English
Physical extent
1 box (4 folders)
View full record in Bodleian Archives & Manuscripts
Collection contents
Records produced by Oxfam's appeals and fundraising function
Appeals and Fundraising Policy
Market Research
Market Research Reports: AP72-75
