Market Research Reports: AP22-34
MS. Oxfam APL/2/2/30
Bodleian Libraries, University of Oxford
Description
From Bodleian Archives & Manuscripts
This is an extract only. For more information, see the catalogue record in Bodleian Archives & Manuscripts.
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Title
Market Research Reports: AP22-34
Shelfmark
MS. Oxfam APL/2/2/30
Summary
Comprises:
Folder 1: AP22 'Oxfam Will Making and Charitable Bequests. Presentation of Research Results to Oxfam and P[earson] P[aul] H[aworth] N[olan]' by Anne Wrangham and Liz Batten, Crossbow Research, Oct 1992
Folder 2: AP24, comprising:
'Oxfam/PPHN Wills and Legacy Research. Final Summary and Recommendations' by Crossbow Research, Dec 1992
'Oxfam/PPHN Wills and Legacy Research. Stage 3: Postal Survey' by Anne Wrangham and Liz Batten, Crossbow Research, Dec 1992
'Oxfam/PPHN Wills and Legacy Research. Report on Postal Study' by Anne Wrangham and Liz Batten, Crossbow Research, Dec 1992
Folder 3: comprising:
AP25 'Market Share Analysis' by Marc Middleton-Heath, Marketing, Oxfam, Feb 1993
AP28 'Major Donors' Market Research' by Jacqueline Cutting, Feb 1993
Folder 4: AP32, comprising:
'National Lifestyle Report incorporating Data Quality Report. Prepared for Dudley Jenkins - Oxfam' by ICD Marketing Services, Aug 1993
'ICD Profile Report' by ICD Marketing Services, n.d. [c.1993]
Folder 5: AP34 'Customer Profile Analysis for Oxfam Committed Donors' by Susan Perolls, NDL International, Sep 1993
Date
Oct 1992-Sep 1993, n.d. [c.1993]
Language
English
Physical extent
1 box (5 folders)
View full record in Bodleian Archives & Manuscripts
Collection contents
Records produced by Oxfam's appeals and fundraising function
Appeals and Fundraising Policy
Market Research
Market Research Reports: AP22-34
